Miracle-Gro 20th Anniversary Interview
As Miracle-Gro approaches the 20th anniversary next year of its UK launch, GTN talks to the men behind the biggest brand in gardening.
John Ashley (70), commercial director of Scotts Miracle-Gro UK, who retires this year, tells GTN Online how the brand became an almost overnight success in 1990.
Martin Breddy, the company’s UK general manager, explains the key to Miracle-Gro’s success and outlines his vision for the category.
The full interview will be published in the New Year issue of GTN in mid-January, in the meantime watch the highlights of the interview below